“to co-create and activate your highest vision for your business"
About Us
Ghuman Consulting has been dedicated to empowering businesses since 2024. Founded by Avneet Ghuman, our firm combines deep industry knowledge with a passion for entrepreneurship and strategic growth.
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Founder, Principal
Avneet Ghuman is the founder of Ghuman Consulting, bringing a wealth of knowledge and experience to help businesses navigate the complexities of strategy, global health, and entrepreneurship. She holds a BA in English, Political Science, and Religious Studies from Hunter College (2013) and an MBA in Finance, Strategy, Information Systems, Venture Capital, and Management from Fordham University’s Gabelli School of Business (2021). This diverse academic foundation provides her with a unique perspective on the multifaceted nature of modern business.
Avneet’s entrepreneurship journey began with the founding of Neet Skincare, a medical aesthetics company after serving as a medical aesthetician for three years, in 2017. Her entrepreneurial spirit and insatiable drive for business continued to flourish during her tenure at Merck from 2021 to 2024, where she most notably served as a Senior Specialist in Global Vaccines Strategy amid the Global COVID-19 pandemic, working hand-in-hand with the Merck senior-executive team to deliver global results and pipeline advancement for Merck's Vaccines portfolio. She later became Associate Director in Global Business Engagement for the HPV-prevention vaccine Gardasil and then went on to manage Global Market Research for the Melanoma indication for Merck's flagship cancer treatment Keytruda. Avneet has leveraged her past experience with patients in the medical aesthetics (dermatology), vaccines, pharmaceuticals, women’s health and business strategy to drive results for her stakeholders. Avneet was also one of only eight MBA graduates selected for the Accelerated Development Program at Merck, where she worked on high-visibility projects across finance, strategic marketing, policy, supply chain, and venture capital.
In addition to her academic and professional accomplishments, Avneet has obtained licenses in Esthetics from Atelier Esthetique, Real Estate, and Data Science between 2014 and 2017. This multifaceted expertise enables her to understand and address the unique needs of various industries, ensuring that Ghuman Consulting delivers tailored solutions for each client.
In her free time, Avneet pursues her passions as a professional vocalist and songwriter, channeling her creativity into music. Her cover song of Nirvana's "On a Plain" was featured in a project recognized by the Grammys, Rolling Stone, and several other notable outlets. She stays active with competitive running and enjoys regular gym sessions having been a former NCAA Cross Country and Track & Field athlete, as well as a lifelong advocate for health and wellness. Additionally, Avneet expresses herself through writing and poetry, enjoys visiting fine art exhibits, and loves getting lost in a captivating book. She continues to work in the entertainment field and has many projects afoot currently.
At Ghuman Consulting, Avneet is dedicated to empowering organizations to achieve their goals through innovative strategies and actionable insights.
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Yashi Bhatnagar
MARKETING LEAD
With six years of experience as a social media strategist, Yashi has successfully managed clients in real estate, fashion, hospitality, education, lifestyle, and SaaS industries. A dynamic expert in the ever-changing social media landscape, Yashi combines creativity and data-driven insights to craft campaigns that engage audiences and deliver results. Passionate about connecting brands with their target audiences, Yashi thrives on delivering tailored strategies that elevate visibility and achieve measurable growth. Outside work, Yashi loves travelling, discovering new cuisines, enjoying movies, and activities that inspire fresh ideas and innovative approaches to every project.
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Sayeli Chakraborty
BUSINESS INTELLIGENCE LEAD
Sayeli is an accomplished Sr. Data Analyst with extensive experience in data analysis, digital marketing, and business intelligence. Sayeli has a proven track record in enhancing dashboard solutions, integrating diverse data sources, and utilizing Power BI and Python for client behaviour analysis. She has a demonstrated expertise in statistical interpretation, trend analysis, and technical leadership. Adept at developing business requirements, data models, and streamlining data collection processes to improve accuracy and quality. Sayeli aims to leverage her innovative thinking skills and business acumen to drive strategic growth with all the dynamic organizations she works with.
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Atit Uday Garge
MARKETING ASSOCIATE
Atit is a results-oriented digital marketing professional with extensive experience in managing B2B and B2C campaigns across the USA and Canada. He specializes in eCommerce and lead generation, focusing on platforms such as Google Ads, GoHighLevel, Bing Ads, Facebook Ads, SEO, PPC, email marketing, and social media marketing. With a data-driven approach, he leverages tools like Google Analytics and Hootsuite to optimize campaigns for maximum ROI and online visibility. His expertise includes strategic planning, audience engagement, and performance analysis to drive conversions and business growth. Atit is committed to delivering impactful results through innovative digital marketing strategies.
OUR FOCUS
At Ghuman Consulting, we specialize in entrepreneurship and corporate strategy, helping businesses navigate challenges and seize opportunities in today’s competitive landscape. Our goal is to provide actionable insights and innovative strategies that drive sustainable growth.
Join us as we work together “to co-create and activate your highest vision for your business."